15 February 2019
There are times when too many ideas and people working to control or influence a product can be detrimental, however including specialists from different disciplines to work in an integral way can be beneficial. As GX technical director, Jeremy Saunders discusses, their multidisciplinary approach allows electronic science and technology to sit at the heart of their designs.
“By drawing on the experience of the team’s industrial and mechanical engineers, as well as our electronics, optronics and software specialists, we are able to turn brilliant ideas into commercial reality,” he explains. “Electronics are such an integral part of today’s product designs which makes it important to involve our in-house electronic specialists from the outset of the design process.”
Delivering innovative new products
There is a further benefit of working in this multidisciplinary way, as Jeremy notes:
“Since all the specialists work alongside each other, designs evolve in a fluid way, with each team collaborating to improve the finished product. This integrated approach means we can accommodate more complex electronic projects, meeting increased demand for products to communicate with mobile devices.
“The benefit of the electronics, mechanics, apps and software teams working closely together is that it’s easy for them to feedback to each other and influence the design. That way we can create robust products through critical feedback of how each area interacts and impacts each other.”
Harnessing power
GX works for a wide range of clients from a variety of industries, many of whom are now looking to expand their product offering.
“For example, we’re seeing much more of an appetite for even simple products to communicate with phones. And because most people are familiar with using apps, they’re a great way for customers to interact with products,” comments Jeremy.
“An app can need quite a lot of data to be processed, so working closely as a team means we can factor power considerations into the physical product design. For instance, if room is needed for a larger battery, or we can accommodate processing power into the design of the software.
“Alternatively, we can modify a product to transmit to a phone or a tablet and make use of the device’s processing power – trading some battery and processing power within the product for transmitters. Working closely as a team makes us much more effective problem solvers and means we can deliver a seamless customer interface on more sophisticated and effective products.”